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area of \u200b\u200bcorporate communication which aims to provide solutions to the critical fact in the informational

Example

A clear example is the puertollan fire or

Conclusion

crisis situations serve to confirm, improve or worsen the reputation of the reputation.

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CRISIS COMMUNICATION TOOLS FOR COMMUNICATION IN PUBLIC RELATIONS

external communication tools
external communication of an enterprise is the set of activities generating messages to establish, maintain or improve relations with business different target audiences and to project an image improved company or promote activities, products and services.

Through the media export companies can reach their audiences and gain a foothold in new markets by building an image of your company, its products and services.
specialized media best serve this purpose at first, especially in the case of smaller companies and industrial and technological sectors. Once achieved a certain reputation, it will be easier to capture the attention of the general media.

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external communications EMRESAS

As we can see, most companies, means that separate lists for publicity, the television, radio, magazines, newspapers, internet, carteloenes, ect.

think the part television is the most used, and that is what most people see more and can be observed.

These means use them to power, causing an impact on your audience, and thus make the purchase and increase sales.

This makes camapaña means of advertising, which are taken for some time, either one product or more.

Some companies tend not to use any of these media, preferring to advertise your company, through its quality products Acknowledge them why, their service they provide, and that the same people who recommend the product, this would be another form of advertising without having to use the means mentioned above.